LIBYA PHARMACEUTICAL SALES MONITOR
Click here to download sample ,Libya Q2 2019
INTRODUCTION:
THE ( LiPSM ) IS A QUARTERLY PUBLICATION DESIGNED TO ACCURATELY REFLECT THE QUANTITATIVE SALES OF PHARMACEUTICALS IN LIBYA (PRIVATE SECTOR) .
THIS STUDY PROVIDES INFORMATION ON THE ACTIVITY OF PHARMACEUTICAL COMPANIES AND SERVES AS A STATISTICAL TOOL OF ASSESSMENT OF SALES.
OBJECTIVE:
TO PROVIDE THE PHARMACEUTICAL COMPANIES OPERATING IN LIBYA WITH AN ACCURATE TOOL BY WHICH TO MEASURE THEIR SALES AND THE SALES OF THEIR COMPETITORS, ON A REGULAR BASIS.
METHODOLOGY:
1. SALES DATA IS COLLECTED DIRECTLY FROM THE MANUFACTURERS, AGENTS AND DISTRIBUTORS WORKING IN LIBYA AND THEIR FIGURES INSERTED INTO THE STUDY
2. A REPRESENTATIVE SAMPLE OF 75 PHARMACIES THROUGHOUT LIBYA ARE VISITED ON A MONTHLY BASIS, AND THEIR PURCHASES OF PRODUCTS RECORDED.
THE DATA IS THEN CODED AND PROCESSED BY A COMPUTER PROGRAME. DURING THIS PROCESS STRICT QUALITY CONTROL MEASURES ARE APPLIED. AT THE FINAL STAGE THE DATA IS ANALYSED AND THEN PROJECTED TO THE NATIONAL LEVEL.
SELECTION OF PANEL PHARMACIES:
THE BASIS AND CRITERIA OF SELECTION WERE AS FOLLOWS:
1- PHARMACIES IN LIBYA WERE CATEGORIZED ACCORDING TO THEIR DAILY TURNOVER
( A+ ) PHARMACIES DAILY TURNOVER ABOVE LD 600
( A ) PHARMACIES DAILY TURNOVER LD 400 – 600
( B ) PHARMACIES DAILY TURNOVER LD 200 – 400
( C ) PHARMACIES DAILY TURNOVER BELOW LD 200
2- THE WEIGHTED AVERAGE OF EACH GROUP WAS CALCULATED AND FOUR SEPARATE PROJECTION FACTORS DETERMINED.
3- THE REGIONAL DISTRIBUTION OF PHARMACIES IN LIBYA.
CALCULATION OF VALUES:
THE PHARMACY PRICE IS THE PRICE LEVEL USED TO CALCULATE THE LD VALUE.
THE PHARMACY PURCHASE PRICE IS THE PRINTED UNIT APPEARING NEXT TO EACH PRODUCT.
PHARMACY UNIVERSE VS PANEL
REGION | UNIVERSE |
SAMPLE |
TRIPOLI |
700 |
25 |
BANGHAZY |
250 |
9 |
ZAWYA |
175 |
7 |
MUSRATA |
85 |
3 |
GHARYAN |
100 |
4 |
SAHL ALJAFARA |
155 |
5 |
ZAWARA |
60 |
3 |
ZLEITEM |
60 |
3 |
SABRATAH/ZARMAT |
60 |
3 |
ALKHAMIS |
50 |
3 |
OTHERS |
305 |
10 |
TOTAL |
2000 |
75 |